Brick-and-mortar refers to traditional physical retail stores or businesses that have a physical presence in the real world, typically with a physical building or storefront where customers can visit to make purchases. These businesses operate in a physical location, as opposed to online-only or e-commerce businesses. The term is often used to distinguish traditional, in-person retail operations from those that operate exclusively on the internet or through digital means. Brick-and-mortar businesses allow customers to browse, shop, and interact with products or services in a physical, tangible setting.